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Strategy

​​​​​​Transforming our business
The forest is our roots. It is sustainable and renewable, and provides considerable value to our customers and their end customers.
Stora Enso is transforming from a traditional paper and board producer to a renewable materials growth company. Key to our strategy for transformation, a strong customer focus and new innovation approaches will enable us to respond to market trends and customer requirements with new and better solutions in renewable materials.
 
Our focus is on consumer board, packaging solutions, biomaterials and wood products. From our paper business, we benefit from long term customer relationships, R&D investments, production processes and raw material expertise. Our heritage and knowledge in forestry gives us a strong platform to build for future competitiveness.

Important building blocks in our strategy include fibre-based packaging, plantation-based pulp, innovation in biomaterials and sustainable building solutions.
 
There is great innovation potential in fibre-based packaging, with high quality paperboards and recyclable products, as well as in new environmentally-friendly products and solutions in biomaterials to replace non-renewable materials. Plantation-based pulp allows us to secure low-cost fibre for production. High quality building solutions in wood meet growing population and urbanisation trends as well as bring environmental benefits.